The Sattva Collection: Helping Women Stay Connected
By Rachel Nichols
Many of us have experienced that yoga high—that feeling you get after an amazing yoga class full of conscious breathing and moving our bodies as we release tension, emotions and thoughts about our day. But what happens when we step off our mat? While it’s not always easy to keep our practice with us throughout our days, Annemarie Brown co-founded a jewelry brand, The Sattva Collection, with the intention of keeping women connected to their practice off the mat while feeling sacred and beautiful at the same time.
“Sattva” means whole complete truth and balance—it is our essential nature and at the core of who truly are, Annemarie said. “Living Inspired is important to us, and our brand serves as a reminder to empower women to connect to the truth of who they are on a deeper level and take action on their inspiration, living a full life that is abundant in all ways, experiencing the magic of each moment.”
Supporting Women On The Path
Born and raised in the suburbs of Chicago, Annemarie said she took a trip to Bali in 2011 aftershe began to feel a draw toward eastern spiritual traditions. “That journey shifted my life, as it was the first time I truly experienced another aspect of my ‘self’ and had access to the authentic teachings of yoga,” she said. Soon after, Annemarie moved to Los Angeles for a job opportunity and with the intention to live in a more conscious community and explore yoga on a deeper level. In 2013, she completed her first teacher training in Bhakti Yoga, and met her teacher Anand Mehrotra, founder of Sattva Yoga in LA. Currently, she resides in Rishikesh, India.
“I teach a practice called Sattva Yoga, which combines all elements of yoga into one holistic practice,” she said. “Anand had a vision to create this brand as a support for women who are on the path and open to evolving, and since I was living in India teaching, we decided to collaborate and birth the The Sattva Collection.”
The jewelry collection contains a variety of pieces made from semi precious and precious gemstones sourced throughout India. “We empower our artisans to create pieces that are inspired by traditional Indian design elements. It is so much fun to create with them. We also include a lot of sacred geometry in our collection to provide specific healing support for our wearers,” Annemarie said. “We have a beautiful group of women artisans who handcraft all of our pieces, along the banks of the Ganga. These women are beautiful souls and feel like family. Lots of love goes into each piece and we felt that we needed to share these treasures with women all over the world!”
The Sattva Collection also donates a portion of each sale to two organizations, The Khushi Project and Fearless Beauty, in Rishikesh, India. “The Khushi Project is an after school program for impoverished children that I worked with while visiting India during my first yoga teacher training,” Annemarie said. “The children there are some of the most bright, vibrant souls. They also have begun a vocational school, including jewelry design programs; it is our hope to employ these girls after they graduate and as our brand grows. Fearless Beauty is an organization started by a dear friend Heather Packer from NYC, which empowers women through hands on training in the beauty/hair industry so they are able to have their own businesses and a sustainable income in various parts of the world.”
The Divine Feminine
I asked Annemarie what piece inspires her the most these days and she said the Sri Mantra 14KT Gold Pendant Necklace mounted with Ruby. “This piece to me truly feels like one for a queen! I love seeing it on women,” she said. “Ruby is such a powerful stone in activating Shakti, finding your power and creating. The Sri Yantra Pendant is our most adored piece and represents all of creation, and the sacred feminine, also invokes the energy of the feminine to manifest in a deeper way for the wearer.”
Annemarie said the Sri Yantra helps to activate a woman’s Shakti, or creative life force, letting it express itself in many ways, essentially waking her up to the power that lies within her. In that power she is more tuned into her femininity, intuition and creative intelligence begins to flow. “She feels inspired to birth new ideas and serve others. Yantras harness certain energy; they are just as powerful as saying a mantra, so when a woman is wearing a Sri she is invoking this energy all day long! Magic.”
In the wake of the recent Women’s March, the intention behind the Sri Yantra pieces is even more inspiring to me, and they are all gorgeous. I am eyeing the Rose Quartz Sri Yantra Necklace myself.
On a final note, I asked Annemarie what mantra she is living by these days. “Om Tare Tu Tare Tu Re Soha,” she replied. “I’m really feeling a deep connection to Tara lately. In Buddhist tradition she is the Bodhisattva embodying compassion and grace. Two qualities that are part of our essence as women. In Vajrayana Tantra tradition she is a form of Lakshmi, the Goddess of abundance and beauty. This life is incredibly abundant, nature always giving to us. Tara connects us to that state.”
How beautiful is that?
For more information on The Sattva Collection, check out www.thesattvacollection.com.